Market Strategy
Analysis for Potential Commercialization
Analysis for Potential Commercialization
Athetoid cerebral palsy makes up 10-15% of cerebral palsy cases and causes involuntary movements in the limbs. People with athetoid cerebral palsy imay require wheelchairs to aid with mobility and communication but wheelchair manufacturers often neglect the specific needs of users with spasms.
The wheelchair market is expected to grow, both globally and domestically. Fortune Business Insights predicts that the global wheelchair market size will grow from 4.73 billion USD in 2018 to 8.09 billion USD by 2026. Driving factors for market growth include:
Top Key Players in Wheelchair Headrests Market Report are:
Competitor Name | Headrest Hardwre | Design Features | Image |
Sunrise Medical | Cobra Xtra Flip Back Hardware | curved design, large range of positioning, flip back function | |
Ottobock | Ottobock Multi Axis hardware, offset | adjustable positioning | |
Wheelchair Rockers | Truss Design | truss support to distribute forces, adjustable |
Currently, our target market is personal wheelchair users who require more personalized headrest solutions than those found on the market. Our design is focused on meeting the needs of users with athetoid cerebral palsy but could also be beneficial for users with other conditions that cause muscle spasms and need additional support from their headrest.